DPA Microphones has released The Human Kind, a corporate endeavour to support environmental causes by creating local jobs and improving the climate globally. Working closely with Danish energy company SEAS-NVE, DPA has released The Human Kind to raise money for Greening Your Future, a reforestation project in Durban, South Africa.
The Human Kind, which is only available as a download, can be purchased from all the usual portals. More information about downloading the track, and the project itself, can be found at
www.thehumankind.dk. The project is also being sponsored by Danish music distributor Gateway, which has uploaded the song free of charge for global distribution.
The idea of getting involved in environmental concerns and make a commitment to a charity project which can make a difference was inspired by this year’s COP15 United Nations Climate Change Conference, which will take place in Copenhagen in December. DPA, which employs a large number of musically talented people, decided to dedicate a song to the environmental cause. The song was penned by Bjarne Beltoft who works in DPA’s shipping department as well as being a songwriter, while DPA’s resident Tonmeister Mikkel Nymand also mixed some of the vocal tracks.
A selection of Denmark’s most talented singers joined forces with lead vocalist, Scotland’s Maggie Reilly, to create the song, which was part-recorded and mastered at DPA’s in-house studio using a selection of the company’s microphones. This included DPA 4015 wide cardioid mics on all vocals. The song was produced by top Danish producer Stig Kreutzfeldt.
“We acknowledge our social responsibility, and by taking this initiative we have slowly but surely started to comply with getting involved in something which makes a difference,” says DPA’s founder and CEO Morten Stove. “Sponsoring this project was obvious. It makes sense to us, and we really hope that people will help us spread the word and support The Human Kind, including those who are not used to buying songs over the internet!”
SEAS-NVE has purchased one download for each of its 650 employees, and DPA hopes the audio community will respond equally positively in supporting this worthwhile cause. All proceeds benefit the Greening Your Future reforestation project in South Africa which is planting indigenous trees on degraded land, using energy wisely and recycling as much as possible. Supported by DANIDA (Danish Agency for Development Assistance) and WWF (World Wildlife Fund), the project's goal is to plant 82,000 new trees by June 2010, which will remove approximately 6,000 tons of CO2 from the atmosphere. The new forests will also reduce soil erosion, protect water quality in nearby rivers and estuaries and create new jobs for the South African population.
For more information on the track, visit
www.thehumankind.dk